Lennys Bite Into Success: Why Investing in a Sub Shop Franchise is the Ultimate Entrepreneurial Move

Investing in a restaurant franchise is often an ideal and strategic decision for aspiring and experienced entrepreneurs alike. It is a lower risk than opening a standalone restaurant and can offer a faster path toward profitability. If you are looking for your first (or latest) business venture, franchises are a good bet. But that is still a very broad category. With so many different concepts on the market, how do you choose the right one? At Lennys Grill & Subs, we firmly believe that the benefits of owning a sub shop can’t be beaten!

Why You Should Invest in a Franchise

Before we dive into why we believe so strongly in the sub sandwich model, it’s important to understand why you should consider investing in a franchise in general. Starting a new restaurant comes with a significant amount of risk. According to NerdWallet, statistics indicate the food service business failure rate can be as high as 60% within the first year. So, no matter how savvy you are in business, you have challenges ahead of you.

Your chances of making it improve drastically when you join an established brand instead of trying to build a new one from scratch. Franchises offer the following benefits:

Brand Recognition and Support

Established brands, especially those with a regional or national reach, have a loyal customer base. At Lennys Grill & Subs Franchise, our dedicated customers seek out our locations wherever they’re traveling. They want to eat at Lennys, so why not make their next stop one you own?

We have spent decades perfecting our marketing, our customer service strategy, and our recipes. When you become a Lennys franchisee, that knowledge is at your fingertips. Our team is also committed to ensuring our franchise locations have the training and support they need to run a successful sub shop. 

Innovation

As the owner of a standalone restaurant, you have limited time and resources to focus on new product development or marketing strategies. Joining an existing brand ensures you have access to innovation and marketing. Every brand has teams dedicated to finding the latest and greatest item that will bring new customers to the door, while still delighting existing customers.

Lower Barrier to Entry

Starting an independent restaurant from scratch is a significant investment. And since it naturally involves risk, you must prove the viability of your idea to investors.

Investing in a sandwich shop franchise, on the other hand, generally requires a lower initial investment and less operational risk. At Lennys, we pride ourselves on offering one of the lower initial investment options in the sub sandwich category.

We also have established supply chain relationships, giving our franchisees direct access to the highest quality ingredients, enhancing profitability and operational efficiency.

Why You Should Invest in a Sub Shop

We may be a bit biased, but we believe there are countless benefits of owning a Lennys Grill & Subs Franchise. Some of these include:

Building a Strong Community

One of the best aspects of owning a fast-casual restaurant is that you start to build relationships with your community. Sub sandwich shops tend to bring in regular customers. When you own a Lennys Grill & Subs, you get the privilege of getting to know those regulars, which helps you build a strong local community.

Stable and Growing Market

On a broader scale, the sandwich industry is an incredibly stable and growing market. Recent data shows that, even in a faltering economy, the sub sandwich category continues to show positive growth. Analysts reported that industry revenue for sandwich and sub restaurants has grown at a CAGR of 1.8% within five years, and is expected to reach an estimated $45.2 billion in 2024. 

Are you ready to join the Lennys Grill & Subs family? We are always looking for entrepreneurs to join the Lennys family. Contact our franchise team today to learn more about business opportunities in your area!